Intimidea: Innovation, Quality and Style in the World of Underwear

Intimidea is a prestigious brand belonging to the Norman Group, a company founded in 1999 by Mauro Gorgaini, an expert entrepreneur attentive to the world of high-end underwear. With over twenty years of experience in the hosiery sector, Norman Group has revolutionized the culture of underwear by introducing the concept of "seamless". Since the beginning, Norman Group has established a solid benchmark in Europe, offering a wide range of products for men and women.

Our mission is to be a leading figure in the international market of seamless solutions, and to achieve this, we constantly invest in technological innovation, research and creativity. This commitment results in high-quality products with maximum versatility, designed to meet the comfort and performance needs of our customers.

What sets us apart is the scrupulous attention to the raw materials and yarns used in the production of our garments, which respect the highest quality standards and that are STANDARD 100 by OEKO-TEX® certified.

Intimidea is the go-to brand for seamless collections of underwear, outerwear and technical clothing, suitable for both men and women. Thanks to seamless technology and meticulous care at every stage of production, Intimidea garments stand out for their youthful spirit, with touches of glamour. In addition to the aesthetic aspect, Intimidea products offer an exceptional quality-price ratio.

The Intimidea brand also includes the BodyEffect lines, which offers a range of contouring and shaping underwear to enhance the female form, and Active Fit, a selection of technical sports products designed to maximize comfort and performance in every sporting discipline.

Discover our collection of seamless garments, underwear, and technical garments and embrace a world of innovation, quality and style with Intimidea.